Zillow Group, Inc.
Jul 14, 2014
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Northwest Minnesota Association of Realtors Joins Zillow Partnership Platform

Program allows MLS to send real-time listings directly to Zillow on behalf of participating brokerages

SEATTLE, July 14, 2014 /PRNewswire/ -- Zillow, Inc. (NASDAQ: Z), the leading real estate information marketplace, today announced the Northwest Minnesota Association of Realtors has joined the Zillow® Partnership Platform. The Zillow Partnership Platform enables MLS data to be sent directly to Zillow as often as every 15 minutes, ensuring that current, active listings always are up to date, correct and in sync with the MLS data.

"We are exceptionally pleased to see the Zillow Partnership Platform continue to grow with great partners such as the Northwest Minnesota Association of Realtors," said Curt Beardsley, Zillow vice president of industry development. "It's encouraging to see that more and more associations and multiple listing services see the value in developing a direct relationship with Zillow and we are excited to offer the brokers and agents of northwestern Minnesota the ability to easily market their listing to Zillow's ever-growing audience of home shoppers."

The Northwest Minnesota Association of Realtors' listings will now be seen across the Yahoo!®-Zillow Real Estate Network, the largest real estate network on the web[i], as well as on Zillow's popular suite of mobile apps and on HotPads®, AOL® Real Estate, MSN® Real Estate and HGTV®'s FrontDoor®. The Northwest Minnesota Association of Realtors has 187 members and more than 1,330 listings.

Real estate agents from participating brokerages will be prominently displayed as the listing agent on all their listings, be able to receive leads directly from Zillow and have daily reporting access. Participating brokerages will receive attribution, branding and a link back to their website. To learn more about the platform, email partners@zillow.com or call 206-757-4250.

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About Zillow, Inc.

Zillow, Inc. (NASDAQ:Z) operates the leading real estate and home-related information marketplaces on mobile and the Web, with a complementary portfolio of brands and products that help people find vital information about homes, and connect with the best local professionals. Zillow's brands serve the full lifecycle of owning and living in a home: buying, selling, renting, financing, remodeling and more. In addition, Zillow offers a suite of tools and services to help local real estate, mortgage, rental and home improvement professionals manage and market their businesses. Welcoming 83 million unique users in June 2014, the Zillow, Inc. portfolio includes Zillow.com®, Zillow Mobile, Zillow Mortgage Marketplace, Zillow Rentals, Zillow Digs®, Postlets®, Diverse Solutions®, Agentfolio®, Mortech®, HotPads™ and StreetEasy®. The company is headquartered in Seattle.

Zillow.com, Zillow, Postlets, Mortech, Diverse Solutions, StreetEasy, Agentfolio and Digs are registered trademarks of Zillow, Inc. HotPads is a trademark of Zillow, Inc.

Yahoo! is a registered trademark of Yahoo! Inc.
AOL is a registered trademark of AOL LLC.
MSN is a registered trademark of Microsoft Corporation.
HGTV is a registered trademark of Scripps Networks, Inc.
FrontDoor is a registered trademark of Scripps Networks, LLC.

[i] According to comScore Media Metrix Real Estate Category Ranking by Unique Visitors, December 2013, US Data

 

SOURCE Zillow, Inc.

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